Privacy Policy from GDPR

of Website

This Privacy Policy is made pursuant to art. 13 of the European Regulation n. 679/2016 and applies exclusively to all data collected through the website and its subdomains. This Privacy Policy together with the Cookie Policy, establishes the basis on which the User’s Personal Data will be processed.

Data Controller

The Data Controller of the data collected from this website is the consultant Nicola Lapenta, email: .

Methods of Processing Personal Data

The Personal Data provided or acquired will be processed according to the principles of correctness, lawfulness, transparency and protection of confidentiality in accordance with current regulations. The The Data Controller processes the Personal Data of Users by adopting the appropriate security measures aimed at prevent unauthorized access, disclosure, modification or destruction of Personal Data. The processing is carried out using IT and / or telematic tools, with modalities organizational and with logic strictly related to the purposes indicated.

Purpose of the processing of personal data and legal basis

Personal data can be collected independently by the owner or through third parties. In in this case, the computer systems and software procedures used to operate the present Website acquire some Personal Data of Users, of a technical-IT nature (eg. the IP address, the type of browser used, the operating system, the domain name and the addresses of websites from which access or exit has been made, etc.), the transmission of which is inherent to the normal functioning of the internet. These data may be processed for the sole purpose of obtaining anonymous statistical information on the use of the site and / or to check its correct functioning e they will be deleted immediately after processing.

The Data that the User chooses to provide spontaneously are collected to allow the Website to provide their services, as well as for the following purposes:

a) to fulfill any type of obligation contemplated and provided for by the laws in force, regulations, related laws and commercial uses, in particular, in tax / fiscal matters.
This treatment is mandatory to fulfill a legal obligation to which the Data Controller is subject Treatment;

b) to provide services such as courses, webinars, guides in PDF format in favor of the User. This processing is optional and based on the User’s consent, however the failure to communicate one or more Data will make it impossible to provide the service offered by the Data Controller;

c) for other ancillary purposes or related to those indicated above and in any case falling within the scope the activities of the Website;

d) to follow up on specific requests addressed to the Data Controller by the User for communications of a nature information relating to the Services of the same Owner, via e-mail messages or compilation of the contact form and other communication tools such as telephone.
This treatment is optional and based on the User’s consent, however failure communication of one or more data will make it impossible to respond to the request for information and to use the services offered by the Data Controller;

e) for sending information and promotional offers also through the newsletter service. This processing is based on the consent freely expressed by the User;

f) for softspam purposes to allow the Owner to send communications to the User by e-mail promotional items relating to Services purchased without the need for express consent e the User’s estimate, as required by art. 130, paragraph 4, of the Privacy Code, and on condition that the user does not exercise the right to object; This treatment is based on art. 130, 4 paragraph, of the Privacy Code as amended by Legislative Decree n.101 of 2018;

g) to perform statistical analysis on aggregate and anonymous data to analyze behavior, of the User to improve the products and services provided by the Owner as well as meet expectations of the User himself;

h) for profiling activities for marketing purposes. This treatment is based on consent freely expressed by the User.

i) to fulfill the obligations deriving from the contract stipulated between the User and the Owner for the sale of the Services on the Website and to provide the information requested by the User. This processing is mandatory for the execution of the contract of which the User is a party, for the execution of pre-contractual measures or to fulfill a legal obligation to which the Data Controller is subject Treatment;

l) for the purchase procedure of the Services and for the “Shopping Cart” procedure in which to insert the personal data and billing tax data profiles. In this case the Data are processed to give execution of the Contract entered into, to contact the User in relation to the Contract and for management of the same, for the management of requests for legal guarantees, assistance, requests for withdrawal, management and termination of the Agreement itself. This treatment is mandatory for the execution of the contract of which the User is a part.

Category of Personal Data processed

Among the Personal Data processed by this Website, either independently or through third parties, there are:
Cookies, Usage data, Email and Name. Personal data can be collected independently by the Owner or through third parties. Personal Data may be provided voluntarily by the User when using the Website, by filling in the contact form, by downloading the guides, registration to webinars and similar and similar operations, when communicating with the Data Controller via mail and / or by phone. Additional Personal Data collected may be indicated in other sections of this Privacy Policy or by means of information texts displayed together with the data collection themselves. The optional, explicit and voluntary sending of e-mails via the Contact Form or by by means of the addresses indicated on this Website, involves the subsequent acquisition of the address of the sender, necessary to respond to requests, as well as any other Personal Data inserted in the email. The consent to the provision of data by the User is necessary to be inserted in the databases of the Data Controller and for the purposes of establishing and correctly carrying out what offered by the same to its Users, as well as to third parties for the fulfillment of the single activity requested. Failure to provide, therefore, prevents registration in the Data Controller’s databases, the completion of any contracts, as well as the execution of the same and any other possible activities.

Data communication

In addition to the Data Controller, in some cases, they may have access to the Data:

a) categories of specially trained Officers involved in the organization of the Website (administrative, commercial, marketing, legal, system administrators);

b) external parties (such as third party technical service providers, hosting providers, IT companies, communication agencies) also appointed as Data Processors by the Data Controller pursuant to art. 28 GDPR. The updated list of Managers, if appointed, can always be requested from Data Controller;

c) public or private subjects who can access the Data in compliance with legal obligations;

d) subjects who perform ancillary and instrumental tasks with respect to the activity of the Data Controller;

e) Users of the Website who can view some Data on the public profile of other Users in the closed website group.

Processing times

As expressly provided for by art. 5, co. 1, lett. e) of the GDPR, the Data are kept for the time necessary for the processing of the same in relation to the performance of the service requested by the User, or required by the Purposes described in this document and in particular:

– The data collected for contractual obligations will be kept for the necessary time to carry out the aforementioned purposes and in accordance with the provisions of the law;

– The data collected for fiscal / administrative obligations or contractual obligations will be kept for the time necessary to carry out the aforementioned purposes and in accordance with the provisions of the law;

– The data collected for purposes attributable to the legitimate interest of the owner will be retained until satisfaction of this interest; The User can obtain further information regarding the interest legitimate pursued by the Data Controller by contacting the Data Controller;

– The Data collected on the basis of the User’s Consent may be kept until such Consent is not revoked;

– The Data may be kept by the Data Controller for a longer period in compliance with the obligations of law or by order of an authority.

At the end of the retention period, the Personal Data will be deleted and therefore, they will not be able the rights of access, cancellation, rectification and portability of the Data can be exercised.


This website uses cookies. Cookies are small text files that can be used by websites to make the user experience more efficient and to personalize content and advertisements, provide social network functions and analyze traffic. To learn more about the Cookie Policy used, click on this cookie policy link.

Place of processing and transfer of data abroad

The Data are processed at the Data Controller’s operational headquarters. For more information you can contact the Data Controller. The Data may be processed by natural persons and / or legal entities operating on behalf of the Data Controller and by virtue of specific contractual obligations and based in countries EU or non-EU members. In the event that the Data is transferred outside the EEA, the Data Controller will take all contractual measures suitable to guarantee adequate data protection.

Tools used for the processing of personal data

Address management and mailing

These services allow you to manage a database of email contacts, telephone contacts or contacts of any other type, used to communicate with the User. These services could also allow the collection of data relating to the date and time of display of the messages by of the User, as well as to the User’s interaction with them, such as information on clicks on links inserted in messages.

Contact form

By filling in the contact form with their data, the User consents to their use for respond to requests for information, or for any other purpose indicated by the header of the module. Personal Data collected through Contact Form: Email, Name and Surname.


By registering for the newsletter, the User’s email address is automatically entered in a list of contacts to which email messages containing information can be sent, too of a commercial and promotional nature, relating to this Website. The User’s email address it could also be added to this list as a result of registering on this Site or after having made a purchase. The User can choose at any time to unsubscribe from the newsletter by clicking on a specific button that you will find in the emails. After clicking on the delete button the User Data will be deleted immediately from the “email marketing”. Personal data collected: email and name.

This Website uses the newsletter service provided by:

Sendinblue (Sendinblue SAS)

Sendinblue is an address management and e-mail message sending service provided by the Sendinblue company SAS – Politique de confidentialité 55, rue d’Amsterdam 75008 Paris, France. Personal data collected: email, Name and Surname. Information, including personal data, collected by Sendinblue in the context of its commercial relationship with the User are subject to processing IT described in the “Privacy policy – Protection of personal data” by Sendinblue.

Security measures adopted

This Website, to make sure the moment in which Personal Data is entered, has a SSL certificate and uses the HTTPS protocol. With the use of this protocol, transactions and data that is transmitted on the websites is done with maximum security and the content of the communication is not read or manipulated in any way by third parties.


The statistical services allow the Data Controller exclusively to monitor and analyze traffic data and are used to keep track of User behavior. This site web uses the following services:

1. Google Analytics (Google Ireland Limited)

Google Analytics is an analytics service provided by Google Ireland Limited. Google uses the data Personal data collected for the purpose of tracing and examining the use of this Website, fill in reports and share them with other services developed by Google. Google may use the data Personal to contextualize and personalize the advertisements of your own advertising network.
Google may also transfer this information to third parties where this is required by law or where these third parties process the aforementioned information on behalf of Google. The function of anonymization of the IP address. The IP address transmitted by the browser for purposes connected to Google Analytics will not be incorporated with other data already held by Google.

At the following link , the browser add-on for the deactivation of Google Analytics. Personal Data collected: Cookies and Usage Data. Place of treatment: Ireland – Privacy Policy.

2. Facebook pixel conversion tracking (Facebook Ireland Ltd.)

Facebook conversion tracking (Facebook pixel) is a statistics service provided by Facebook. The Facebook pixel tracks conversions that can be attributed to ads of Facebook. Personal Data collected: Cookies; Usage data. Place of processing: Ireland – Privacy Policy.

3. Pinterest Pixel Conversion Tracking (Pinterest Europe Ltd.)

Pinterest Conversion Tracking (Pinterest pixel) is a statistics service provided by Pinterest. The Pinterest Pixel tracks conversions that can be attributed to Pinterest. Personal Data collected: Cookies; Usage data. Place of processing: Ireland – Privacy Policy.

Interaction with Social Networks

These services allow interaction with social networks or other platforms external directly from the pages of this Website. The interactions and information acquired by this Website are in any case subject to the User’s privacy settings relating to each social network. In the event that an interaction service with social networks is installed, it is It is possible that, even if the Users do not use the service, it collects traffic data related to the pages in which it is installed.

1. Facebook (Facebook Ireland Ltd.)

Facebook buttons are interaction services with the Facebook social network, provided by Facebook Ireland Ltd. Personal Data collected: Cookies and Usage Data. Place of processing: Ireland – Privacy Policy.

2. Instagram (Facebook Ireland Ltd.)

The Instagram buttons are services of interaction with the Instagram social network, provided by Facebook. Personal Data collected: Cookies and Usage Data. Place of processing: Instagram.

3. LinkedIn (LinkedIn Ireland Unlimited Company)

LinkedIn buttons are interaction services with the LinkedIn social network, provided by LinkedIn Corporation. Personal Data collected: Cookies and Usage Data. Place of processing: Ireland – Privacy Policy.

4. Telegram (Telegram UK Holdings Ltd)

Telegram buttons are interaction services with the communication service provided by Telegram. Personal Data collected: Cookies and Usage Data. Place of processing: UK – Privacy Policy.

Remarketing and Retargeting

These services allow this Website to communicate, optimize and serve ads advertising based on the past use of this Website by the User. This business comes carried out through the tracking of Usage Data and the use of Cookies. This Website uses following services:

1. Facebook Remarketing (Facebook Ireland Ltd)

Facebook Remarketing is a Remarketing and Behavioral Targeting service provided by Facebook, that connects the activity of this Website with the Facebook advertising network. This Website does use of the Facebook Pixel tool in order to measure conversions. Thanks to the Facebook Pixel you can understand the actions that people perform on the Website.

The data collected can be used for:
– make sure your ads are shown to the right people;
– create audience groups to target advertisements;
– take advantage of the additional advertising tools of the platform on which you advertise.

The information collected is anonymous to the operators of this site and cannot be used to identify the identity of a single user. However, the information is saved and analyzed by Facebook, which could link the action to a single profile and use that information for internal Facebook advertising purposes, as outlined in the privacy policy of Facebook. This will allow Facebook to show ads on both Facebook and third-party sites. The The owner of the site has no control over how this data is used. For more information on how users can protect their privacy, we refer to the information on Facebook Privacy.

2. Google ADS

Google ADS is a service provided by Google Ireland Limited that links this Website with the Google advertising network. This Website makes use of the Remarketing features of Google Analytics combined with the possibility of adaptation to different Google ADS devices. This feature makes it possible to connect the target groups for promotional campaigns created by the Google Analytics Marketing function with adaptability to different Google ADS devices. This allows you to show based advertisements on the user’s personal interests, identified through an analysis of user behavior itself on the web, be it on a mobile device or on other devices. You can disable permanently the targeting and remarketing functions by disabling the “advertising” function custom “in your Google account. To do this, simply follow this GAds that respect your privacy: For more information on Cookies and Usage Data plese refer on: Ireland – Privacy Policy.

3. Insight Tag LinkedIn (LinkedIn Ireland Unlimited Company)

This Website uses a script called “Linkedin Insight Tag”. The LinkedIn Insight Tag adds a cookie to the Users browser every time they visit this Website. Thanks to this tool the Holder can record when a Linkedin member performs a certain action
on the Website (how to book a service or leave the email). This tool is used for collection of statistical data that allow to measure the effectiveness of paid advertising. Thank you to the Linkedin Insight Tag you can understand the actions that people perform on the Website. The Collected data is used to: make sure advertisements are shown to people right; create audiences to target advertisements; take advantage of the additional tools platform advertising on you advertise. This Website uses the Linkedin Insight Tag to carry out “remarketing” and “retargeting” activities; thanks to these activities they come used the cookies that the User leaves on the Website, without however identifying him. Personal data collected: Cookies and Usage Data. Place of processing: Ireland – Privacy Policy.

Exercise of the rights of the interested party

The interested party has the right to exercise the faculties provided for in art. 7, 15-22 of the European Reg 679/2016. In particular, he has the right to withdraw his consent at any time and behind simple request to the Data Controller, may request access to Personal Data, receive i
Personal data provided to the Data Controller and where possible transmit them to another Data Controller without impediments (so-called portability), to obtain the updating, the limitation of the treatment, the rectification of data and the cancellation of those processed in breach of current legislation. Has right, for legitimate reasons, to oppose the processing of personal data concerning him and to Treatment for the purpose of sending advertising material, direct sales and for the fulfillment of market research. You also have the right to lodge a complaint with the Privacy Guarantor as the authority of control regarding the protection of personal data. The interested party can exercise his rights by contacting the Data Controller by email at the address:

Changes to this Privacy Policy

The Data Controller reserves the right to make changes to this Privacy Policy in any time by giving notice to Users on this page. Therefore, please consult often this page, taking as reference the date of the last modification indicated at the bottom. In case of non-acceptance of the changes made to this Privacy Policy, the User is required to cease using this Website and may request the Data Controller to remove their Personal Data. Unless otherwise specified, the previous Privacy Policy will continue to apply to the Personal Data collected up to that time. The Owner is not responsible for updating all links that can be viewed in this Privacy Policy, therefore whenever a link is not working and / or updated, Users acknowledge and accept that they must always refer to the document and / or section of the websites referred to by this link.

Privacy Policy updated on January 2023