Would you like to improve your online activity, but the difficulty makes you give up?

I work as a freelance
to innovative projects.

Nice to meet you, I’m Nicola Lapenta. For over twenty years I have been working as a consultant in transforming my clients’ requirements into technological projects. In recent years I have been developing innovative projects as a Digital Marketing Consultant.

Every day I meet entrepreneurs who have had the courage to change processes, software and methods, only to not find themselves in the desired situation. This happens when the proposed solution is not in line with the needs of the company and they do not have the tools to make an accurate assessment. Also for this reason I analyze and optimize the real data of your digital channels to propose the best strategy for your activities.

How I can help you in digital activities

Learn more about the services offered

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Data Analytics

My consultations always start with a thorough audit of your digital channels. Do you have a problem with your current configuration, but can’t find the reason why ?. I will help you diagnose what is wrong and what can be improved.

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Lead Generation

Unlike other consultants who only increase the traffic of your site, I simplify and optimize the digital channels you use to obtain useful data for your Marketing strategies. I truly improve your business with precisely measurable results.

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I can help you with training targeted to your real needs, so that your result is also my result from a strategic and positioning point of view. My greatest commitment is to make myself clear and simple, with concepts that are immediately applicable.


A training aimed at your needs is always included in my consultancy.


All agreed activities will have precisely measurable results.


The projects we implement will integrate in-depth technical skills.

Testimonials from some clients I have worked with.

I recommend that you read them and, if you wish, check them out.

I am grateful to Nicola Lapenta, he introduced me the world of digital marketing, he encouraged me and helped me understand how it works. He also helped me with the digital activities at Agile School.

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Fabio Lisca - Founder

We were looking for a consultant who would allow us to identify a strategy rather than a magic lamp in which to extract solutions. During the development of the RossoMagenta activities, we met constantly with Nicola, in order to often adjust the aim of our actions. We appreciated the professionalism and transparency. Qualities that have allowed us to always have a sincere and balanced relationship. The continuous feedback and updates on the progress of the work made us feel followed and somehow in safe hands. We found ourselves very, very well.

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RossoMagenta - Social Manager

I wanted to increase the sales of my PlexiArtGlass e-commerce, and with only organic activity I have already achieved good results. I appreciated Nicola’s organizational method, the creation of presentations to make them understand the real needs and the various solutions applicable with concrete data. I immediately understood that I was faced with a truly capable person both in theory and in practice.

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Melania Ubaldino - Imprenditrice

After Nicola developed a new website MioClub for me, I asked to evaluate possible benefits of a Facebook marketing campaign.
Nicola prepared a campaign plan that contained measurable results and other possible benefits for my business.

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The were already several times when I worked with consultants who simply turned out to be implementers of my ideas. When Nicola was working on the development of my website Tonyfly, I realized that he had a lot of knowledge in digital marketing. I was impressed by his broad experience in this field.

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Antonio Barlocco - Imprenditore

I only accept projects in which I believe I can make a difference. I reply in quick times.